Privacy Policy
Last Updated: January 7, 2025
Introduction
The Market Manager ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our farmers market management platform at https://www.themarketmanager.com (the "Service").
By using the Service, you agree to the collection and use of information as described in this Privacy Policy. If you do not agree with this policy, please do not use the Service.
Information We Collect
1. Information You Provide Directly
When you register for an account or use the Service, we collect:
Account Information:
- Full name
- Email address
- Phone number
- Password (encrypted)
- Company or organization name
- Business address
- Role (market manager, vendor, etc.)
Business Information:
- Vendor business details (business name, type, products sold)
- Market information (market name, location, operating schedule)
- Permit and license information
- Tax identification numbers (if applicable)
Transaction and Operational Data:
- Sales reports and revenue figures
- Market session participation records
- Fee and payment information
- Vendor assignments and schedules
- Communication preferences
2. Information Collected Automatically
When you use the Service, we automatically collect:
- IP address
- Browser type and version
- Device type and operating system
- Pages visited and features used
- Time and date of visits
How We Use Your Information
1. Provide and Maintain the Service
- Create and manage your account
- Authenticate your identity
- Process your transactions and payments
- Enable communication between market managers and vendors
- Provide customer support
2. Send Transactional Communications
SMS Text Messages:
We use your phone number to send transactional text messages only, including:
- Market session invitations and confirmations
- Vendor assignment notifications
- Payment reminders and confirmations
- Important operational updates
- Account security alerts
We do NOT: Send marketing or promotional SMS messages (unless you separately opt in), sell or share your phone number with third parties for marketing, or use your phone number for telemarketing.
3. Analyze and Improve the Service
- Understand how users interact with the platform
- Identify and fix technical issues
- Develop new features and improvements
- Generate aggregated, anonymized analytics
How We Store and Protect Your Data
Data Storage
- Your data is stored on secure servers in the United States
- Data is encrypted in transit using SSL/TLS
- Sensitive data (passwords, payment info) is encrypted at rest
- Regular backups are maintained for data recovery
Security Measures
We implement multiple layers of security to protect your information:
- Encryption of data in transit and at rest
- Secure authentication and password hashing
- Regular security updates and patches
- Access controls limiting employee access to data
- Firewalls and intrusion detection systems
Data Sharing and Disclosure
We Do NOT Sell Your Data
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
When We Share Your Information
We may share your information only in the following limited circumstances:
1. Within the Platform (By Design):
- Market managers can view vendor contact information and participation data
- Vendors can view market information and their own assignments
- Company administrators can view data for their organization
2. Service Providers:
We share information with trusted third-party service providers who help us operate the Service:
- Cloud hosting providers (server infrastructure)
- SMS messaging services (transactional notifications)
- Email service providers (account and operational emails)
- Payment processors (billing and subscriptions)
- Analytics services (usage statistics)
These providers are contractually obligated to protect your data and use it only for specified purposes.
3. Legal Requirements:
We may disclose your information when required by law or to protect our rights and safety.
Your Privacy Rights and Choices
Access and Portability
- Access: You can request a copy of the personal information we hold about you
- Portability: You can request your data in a common, machine-readable format
- Export: You can export your data from the platform at any time
Deletion and Account Closure
- Delete: You can request deletion of your personal information
- Close Account: You can close your account at any time
- Data Removal: Upon account closure, your data will be deleted within 90 days
To request deletion:
- Contact us at privacy@themarketmanager.com
- Verify your identity
- Specify what information you want deleted
- We will process your request within 30 days
Communication Preferences
SMS Messages:
- Opt-out: Reply STOP to any SMS message
- Update preferences: Manage notification settings in your account
- Contact us: Email support@themarketmanager.com to update preferences
Email Messages:
- Unsubscribe: Click the unsubscribe link in any email
- Manage preferences: Update email settings in your account
- Note: You cannot opt out of essential transactional emails (account security, billing, etc.)
Cookies and Tracking Technologies
Types of Cookies We Use
1. Essential Cookies (Required):
- Authentication and session management
- Security and fraud prevention
- Basic platform functionality
2. Analytics Cookies (Optional):
- Understand how you use the Service
- Track page views and user flows
- Measure performance and engagement
Managing Cookies
You can control cookies through your browser settings. Note that disabling essential cookies may prevent you from using certain features of the Service.
Children's Privacy
The Service is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately at privacy@themarketmanager.com.
California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):
- Know: What personal information we collect and how we use it
- Access: Request a copy of your personal information
- Delete: Request deletion of your personal information
- Opt-Out: Opt out of the sale of personal information (we do not sell data)
- Non-Discrimination: We will not discriminate against you for exercising your rights
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the updated policy on this page and update the "Last Updated" date. For material changes, we may send you an email notification.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy, please contact us:
Summary of Key Points
- What we collect: Name, email, phone, business info, sales data, usage data
- Why we collect it: Provide the Service, send transactional SMS/email, improve platform, ensure security
- SMS usage: Transactional messages only (invites, confirmations, alerts) - we do NOT send marketing texts
- Data sharing: We do NOT sell your data. We share only with service providers and when legally required.
- Your rights: Access, correct, delete your data. Opt out of non-essential communications.
- Security: Industry-standard encryption, secure servers, access controls
- Contact: privacy@themarketmanager.com for questions or data requests
By using The Market Manager, you acknowledge that you have read and understood this Privacy Policy.